Exploring the gospel principles of earth stewardship

How Likes Turn Into Love

This week on the LDS Earth Stewardship Facebook page, something cool happened. Our page was approaching 900 Likes. We put up a post on our page to encourage people to help us reach 900, and within a few minutes we hit 900. Within hours, we hit 1,000. By the end of the day, we were at 1050. While things have settled down some, we are now past 1,100. While our overall reach still is only a small fraction of the people in the Church who would appreciate our group, over the last week, we have grown by more than 30%.

Screen Shot 2015-03-14 at 10.38.24 PMA few things about this really excites me. I know this may sound silly because it is a just a Facebook page, but there is so much more going on here. First, the fact that we smashed out goal shows us that as a group, we can make things happen. I would not expect less from a bunch of committed stewards. Second, I have heard from enough people that the simple gospel messages on the Facebook page make a difference: they have caused people to try to treat God’s creation with more respect, to use its bounty more sparingly and with more gratitude, and to worship the Creator more fervently. And, third, each Facebook like expands our reach and gives us one more set of Mormon Helping Hands to do the work we have ahead of us. It is vital to LDS Earth Stewardship’s future: a like today results in a person joining our organization or volunteering for the organization down the road.

So, for those of you who have invited the friends who you think would be receptive to follow LDS Earth Stewardship’s Facebook page, I thank you. For those of you who haven’t, would you consider helping us with this simple task?

While it may be obvious to some of you, let me specifically explain what it is I am asking. First, you need to go to our Facebook page (www.facebook.com/ldsearthstewardship). If you have not already, please like the page yourself. Once you are on the page, you will see a box that prompts you to invite friends. Click the link that reads “See all friends.” By the side each person who is connected to you on Facebook, you will see a box that reads “Invite.” If you think they would be receptive to our group, please click that box.

This week, I learned never to underestimate the ability of bunch of Mormons to share their love of a gospel principle with their friends. I know that inviting friends to like our page may seem like a small thing. But, I believe, as a whole, it is the sort of small and simple thing that will eventually result in great things.

So last week, we asked for a couple dozen of likes and got two hundred of them on our Facebook page. What would happen if we asked for 400 likes (bringing us to 1,500 likes total) before General Conference in a few weeks? I know we should just be grateful, but… Please? Pretty please?